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5,000 Cans Of Nestle Baby Milk
Given Away
By Za'im Zaini
Bandar Seri
Begawan - Some 5,000 cans of Neslac® 1+ and Neslac® 3+ baby
powdered milk were distributed yesterday to Borneo Bulletin and Media
Permata readers at Hua Ho Department Store (Kiulap and Kilanas), Soon
Lee (Seria and Kuala Belait), Supasave Gadong, Teguh Raya in Serusop
and Pertama Jaya in Lambak.
The promotional giveaway was for two
product variants, namely Neslac® 1+, which is formulated for children
aged one year and above, and Neslac® 3+ for children aged 3 years and
above.
Mothers and fathers were seen
producing original cut-out coupons from Borneo Bulletin and Media
Permata to be redeemed for one can of l kg of Neslac® 1+.
Mr
Antony J Nelson, Country Business Manager, Infant Nutrition of Nestle
Products Sdn Bhd in an interview with the Bulletin said it was the
first time they held such a promotion, adding that the purpose of the
promotion was to give the opportunity to mothers and children to get
to know the benefits of the product.
"What is special about this product
is that it contains the nutritional value that is necessary for a
child's growth," said Mr Nelson.
He also revealed that they had
brought in an additional 2,000 cans so as not to disappoint the
public. "So far there has been quite a number of parents redeeming the
cans, which is a sign that parents are aware of the promotion," he
said, adding that 2,000 cans had been distributed by 4.30pm yesterday.
Some 6,000 cans were expected to have
been given away by the end of the day's promotion, according to Mr
Nelson. The key difference of what makes this product special is that
the product also contains BL Bifidus® which helps maintain the lower
intestine's health so that it can perform its function," he added.
One of the mothers who redeemed for
the product was 23-year-old Dyg Junaidah bte Kadir who was with her
third child, 1-year-8-month-old Mohd Nabil Tafuqulhakim. Dyg Junaidah
said that she found out about the promotion through Borneo Bulletin
and that she wanted to try it out. -- Courtesy of Borneo
Bulletin
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