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Brunei Should Develop 'First World' Mentality
By P. Marilyn

Bandar Seri Begawan - A major shift in the mindset of our people, from children to parents, from teachers to government leaders, from farmers to corporate leaders is needed for Brunei to compete with the best in the world and not just be a mere follower.

To be a developed or developing country is not just a matter of increasing the GDP and per capita income of a country but instead it is also essential to develop a mindset, which is a high-performance culture and the key to it is the requirement for creative, inventive, innovative and entrepreneurial resources.

To join the developed nation and to maintain that position, Brunei must develop a "First World" mentality to be focused on and adhere to it.

Minister of Industry and Primary Resources, Pehin Orang Kaya Setia Pahlawan Dato Seri Setia Dr Awg Haji Ahmad bin Hj Jumat, said this in his speech during the Live WIRE Brunei Business Award Competition 2005-2006 held at the Hua Ho Manggis Ballroom, yesterday.

"It is often said that being inventive or being innovative is not part of the Brunei culture, that the Asian tradition of

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subservience and conformity is incompatible with the culture of creative thinking, which often is about changing.

It is also said that as people who adhere strictly to religious teaching, thinking creatively goes against the grain. It is said that as Asians, we have a cultural inclination to blend in and not be heard or seen.

"I think Bruneians are naturally gifted with creative abilities like other people. To bring out the best in our young, we require a culture that inspires and not one that stifles.

"The Ministry of Industry and Primary Resources has a high vision of achievements, returns and sustainable progress into the future of the beloved country Brunei Darussalam. By 2023, the ministry's contribution would have reached B$4.5 billion from a mere B$0.5 billion now. The people's estimated capacity for knowledge, creativity, innovativeness, outward-looking entrepreneurs, would have then moved up.

"And for the country, the ministry's other forecasted achievements would be measured by job opportunities realised, entrepreneurs growth, its exports, investment inflows and not least important the high level of human resources productivity.

To me, Brunei Darussalam must follow an integrated approach to development. Outcomes, policies institutions, social and cultural values and the political dynamics of implementation all reinforced each other. Leadership is imperative for effective governance," said the minister.

On the Live WIRE Brunei Business Award Competition 2005-2006, he applauded LiveWIRE Brunei and its jointsponsor BSP and HSBC for not only giving recognition and rewards to the young people who have taken on the challenges of business but also for continuously making the LiveWIRE Programme sustainable in the interest of long term economic development of SMEs in the country.

"I would suggest LiveWIRE to review the success and failure stories if any and forward to the ministry for stocktaking of the ministry's future journey forward," he added.

He said that we must remind ourselves of the complexities of planning and even more complex process of implementation and coordination, until we see' the outcomes and results of the implemented schemes and policies.

Admittedly, the government has a vested interest to see that the plans are successfully carried out." Pehin Awg Haji Ahmad summed up the main responsibilities of the ministry and the departments under it into two fundamental tasks.

The first would be to implement the policy of diversification of the economy of Brunei in order to match up with the current major income earner that of oil and gas. The second fundamental task would be in the process of diversification of the economy and hence expanding the sources of income for our country, the ministry and departments under it are striving towards transforming or making the future of Brunei as one of flourishing business communities, and the creation of entrepreneurial and producer societies.

He believed it is therefore incumbent on the Bruneians especially the younger generation to make the best efforts to make the private sector highly competitive and responsive to the task.   -- Courtesy of Borneo Bulletin

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