Your Are In The Front Line Telephone Operators Told

Bandar Seri Begawan – Receptionists and telephone operators are the front liners who should provide excellent service to maintain the image of a business or an organization.

The quality service, meanwhile, will depend on factors such as skill, knowledge and efficiency and commitment.

The remarks came from Awang Haji Saifon the Acting Director General of Public Service at the Prime Minister's Office, at the opening ceremony of the intensive workshop for receptionist or telephone operator in ministries and government departments, yesterday.

He said with the advent of Information Communications Technology (ICT) customer expectations increased.

Therefore, as the front liners in an organization, receptionists and telephone operators also need to improve their skills and efficiency in handling public relations and communications especially in helping the customer and the public in obtaining required information.

Awang Haji Saifon also stressed that language aspects, manners and courtesy are the main characteristics that needed to he practiced

Eighty-three participants attend the two-day workshop from the ministries and government departments in the country.

It is aimed at upgrading the services of the receptionists and telephone operators to achieve high quality service so as to satisfy the public and customers.

Four working papers were tabled.

In an interview with Awang Zainal Abidin who is the Assistant Director Civil Service Institute, said the role of the frontline whether a receptionist or telephone operator is to serve and entertain the customer.

As the first person to meet or speak to the public, he noted, it is important for them to possess good attitude with basic skills and knowledge and work ethics in facing the customers.

Through such characteristics it reflects the good image of an organization.  -- Courtesy of Radio Television Brunei 

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