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Burgers without buns in demand
New York -
Burger King has begun selling hamburgers - without the buns.
The move to sell breadless Whoppers
has been prompted by the craze for low-carb diets.
Smaller chains have already dumped
the bread from some hamburgers, going lettuce-wrapped instead.
The price of the new Burger King
product is the same as a whopper with a bun.
Burger King took out a full-page
advertisement in USA Today to tout its unlikely new product, showing a
giant Whopper with dotted lines marking the outlines of where a bun
would normally be.
The Miami-based chain is selling them
in plastic salad bowls, with knife and fork, after reporting an
increasing number of such requests over the past year.
It also is introducing Whopper meals
that substitute salads for French fries and bottled water for soft
drinks and promising a new line of salads, so company officials aren't
staking their future on a bunless trend. --
Ananova News
Brudirect.com
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