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Asia Inc and The Edge Singapore team up


Asia Inc., the Brunei-owned leading regional business monthly has teamed up with 'The Edge Singapore', the fastest growing business and investment weekly in the island republic to form a new business media group.

The principal shareholder of Praxis Communications Ltd (publisher of Asia Inc monthly), Mr Timothy Ong, and Mr Tong Kooi Ong, the principal shareholder of The Edge Publishing Pte Ltd (publisher of The Edge Singapore), have signed an agreement to form a regional media company to acquire The Edge Singapore and Asia Inc titles.

The move brings together two well-known Asian business personalities and longtime friends. Mr Tong who is the founder of the Edge weekly in Singapore and Malaysia is best known as the whiz-kid founder of Phileo Allied Bank, now part of Maybank. Mr Ong who took over Asia Inc in 2000, is a leading Brunei businessman who is also Deputy Chairman of the Brunei Economic Development Board.

The move will harness the resources and strengths of both titles and related products to further grow the prospective market for Asia-based business and investment news and information coverage.

"While the world economic scenario is still cautious, there is no doubt Asia will be the pivotal region and major contributor to recovery in the coming years. There is, of course, China's relentless growth and emergence as major economic power and continued recovery of East Asian economies like South Korea," said Mr Ong, looking at prospects for regional business media.

"We aim to be the premium in-depth business news provider on Asia not only for multinationals and foreign investors but also for Asian policymakers, investors, businessmen and women. We believe people want to know the new Who's Who, movers and shakers, dealmakers, trends, and issues in the region."

"We believe in the region, and given the pull-back by many other regional publications and media as a result of the world recession, there is a need for quality and niche business and investment news and information," he added.

In a related move, the parties will form a separate company called Asia Inc Forum to undertake Asia Inc's conferencing and executive education business. Asia Inc Forum intends to be the leading Asian organiser of high-level business and public policy dialogue. Its plans for 2003 include a major economic conference in Brunei Darussalam in May and a regional conference on Asean competitiveness in Kuala Lumpur in June.

Courtesy of Borneo Bulletin

 
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