Brunei's Local News - Brudirect.com

Bandar Seri Begawan - Effective December 1, HSBC's Deputy Chief Executive Officer Rosdi Amin Yaakub have officially taken up a new role as head of Personal Financial Services. This new role will allow Rosdi to inject his vast global banking exposure to expand the personal banking business to a new level, said in a HSBC press release.

Rosdi Amin a graduate from the University of Liverpool in the United Kingdom. He joined HSBC in 1996 and has very strong track record in growing our global banking business, especially with multinationals and government-related entities. He has moved rapidly up the corporate ladder since then and made history on August 1, 2006 when he was the first Brunei citizen ever to hold the post of Deputy CEO.

He has taken over from Ms Lyndsay Rajah, who will move on to HSBC in Vietnam as head of Personal Financial Services (PFS), similar to her role in Brunei. She will be responsible for the expansion of HSBC Vietnam where there are plans to increase the number of branches from two to

12 in a matter of months.

Chief Executive Officer HSBC Tareq Muhmood said: "I am pleased to announce the appointment of Rosdi Amin to lead the PFS team. I am confident with Rosdi's energy and wealth of knowledge and ideas, he will be able to lead the team to greater heights."

Apart from his bank-related duties, Rosdi Amin is active with HSBC's Corporate Sustainability events, which plans and implements- the bank's voluntary activities in the community. The community programme, called `LISBC Cares', involves hundreds of willing, generous and talented staff members each year.

Outside the bank, Rosdi was recently appointed to be a member of the Authority of Info Communication Technology Industry (AiTi) and has been actively involved in the management of Persatuan TIBA and Koperasi Stesyen Minyak Persatuan TIBA, Kampong Salambigar for over 16 years, and is currently treasurer of this association. -- Courtesy of Borneo Bulletin