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King-Sized' Treat Via NBC Linkup
By Azaraimy HH
Bandar Seri
Begawan - Maju Motors Sdn Bhd, yesterday organised a raffles
for its Volkswagen Toureg and some other Volkswagen owners in
conjunction with the new hit movie "King Kong".
Hence, the company also organised for
its customers to watch the extravaganza of "King Kong" at Empire
Cinema yesterday. Raffle draw prizes comprised of 10 fuel vouchers,
three vehicle polishing vouchers and 10 service vouchers.
Besides the raffles, customers and
their vehicles also had a photo call, posing adjacent to King Kong's
backdrop at the front patio of Maju Motors Sdn Bhd for remembrance by
a professional photographer. Video coverage was also part of the
cinematography from Maju Motors Sdn Bhd to the Empire.
Customers and guests were also
treated to lunch at the showroom, while complementary King Kong shirts
were also given away.
In a statement, Maju Motors believed
that this event will impress more customers of Toureg and other
Volkswagen models, while being assured of better service at all times.
The Toureg is the official member of
the "King Kong" crew.
NBC Universal and Volkswagen signed a
worldwide strategies marketing agreement alliance, representing one of
the widest and far reaching events in the branded Entertainment Arena.
NBC Universal, a leading media and
entertain t company, and Volkswagen announced the creation of the
multi-year global marketing alliance, where Universal will incorporate
Volkswagen's products and brand in its film, DVD, worldwide theme
parks and other entertainment properties, in new ways of reaching
comsumers on a global scale.
As a result of this, Maju Motors Sdn
Bhd said it is proud to be in business with a creative and dynamic
company such as Volkswagen. "Jointly with NBC and Volkswagen's
marketing strategies, we, as an importer, are in a unique position to
build a stronger business domestically," it stated. --
Courtesy of Borneo Bulletin
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